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Advocacy Evaluation Project: Articles & References

Advocacy & Policy Change Composite Logic Model

Abstract

Are there shared elements—goals, outcomes, indicators—across different types of advocacy work?  Can we create a common vocabulary for the advocacy evaluation field?


The Composite Logic Model ("CLM") and associated materials was developed by Julia Coffman from Harvard Family Research Project; Astrid Hendricks and Barbara Masters from The California Endowment; Jackie Williams Kaye from The Atlantic Philanthropies; and Tom Kelly from the Annie E. Casey Foundation. More than 50 funders, evaluators, and advocates also lent their expertise to refine the Model.

Using the Composite Logic Model
A logic model is a solid basis for strategy development and evaluation planning: it shows how advocacy tactics connect to interim outcomes that set the stage for policy change. The CLM addresses a common question about advocacy evaluation: what kinds of outcomes can or should be measured, other than achievement of a public policy goal? Related materials include both paper and online tools.

  • On Paper
The CLM offers a detailed menu of items for building an advocacy logic model and offers definitions for each component. Users then select the components (inputs, activities, outcomes, policy goals, and impacts) most relevant to their work. The Composite Logic Model can be used to:
  • Help advocates, funders, and evaluators articulate an advocacy or policy change strategy or theory of change, and
  • Guide decisions about the design of an advocacy and policy change evaluation.

Supplements to the Model include guiding questions, definitions, and samples based on hypothetical advocacy situations—one each for the strategy and evaluation uses of the Model.

  • Online
An online tool based on the Composite Logic Model is also available. The Advocacy Progress Planner (“APP”) went live in late September 2007 at the website of Continuous Progress. The APP’s web-based platform enables users to see the various components and try out different combinations of tactics. Advocates can save their completed logic models as a .pdf document, or create an individual URL that can be used to revisit the logic model later or share it with colleagues.

The Advocacy Progress Planner was developed by Continuous Progress Strategic Services, which is a consulting group within the Aspen Institute’s Global Interdependence Initiative. The effort is supported by The California Endowment.


Bibliographical Details

 Author:  Coffman, Julia
 Publisher:  Harvard Family Research Project
 Publication Date:
 September 2007
 Location/Region:  U.S./North America
 Document Type:
 Sample / Template Logic Model
 File Type:
 .ppt
 Topic:  Advocacy Evaluation
 Primary Audience:
 Evaluators/Funders/Practitioners

 << Back to summary listing Links:
The Composite Logic Model (.ppt)
CLM Questions (.pdf)
CLM Definitions (.pdf)
Using the CLM for Strategy (.ppt)
Using the CLM for Evaluation (.ppt)
Online Tool: Advocacy Progress Planner

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